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MANAGING PROJECTS

Projects represent nonroutine business activities that often have long-term strategic ramifications for a firm. In this chapter, we examined how projects differ from routine business activities and discussed the major phases of projects. We noted how environmental changes have resulted in increased attention being paid to projects and project management over the past decade. In the second half of the chapter, we introduced some basic tools that businesses can use when planning for and controlling projects. Both Gantt charts and network diagrams give managers a visual picture of how a project is going. Network diagrams have the added advantage of showing the precedence between activities, as well as the critical path(s). We wrapped up the chapter by showing how these concepts are embedded in inexpensive yet powerful software packages such as Microsoft Project. If you want to learn more about project management, we encourage you to take a look at the Web site for the Proj...

Financial Planning and Forecasting

This chapter described techniques for forecasting financial statements, which is a crucial part of the financial planning process. Both investors and corporations regularly use forecasting techniques to help value a company’s stock; to estimate the benefits of potential projects; and to estimate how changes in capital structure, dividend policy, and working capital policy influence shareholder value.
The type of forecasting described in this chapter is important for several reasons. First, if the projected operating results are unsatisfactory, management can “go back to the drawing board,” reformulate its plans, and develop more reasonable targets for the coming year. Second, the funds required to meet the sales forecast simply may not be obtainable. If not, it is obviously better to know this in advance and to scale back projected operations than to suddenly run out of cash and have operations grind to an abrupt halt. And third, firms often give guidance to analysts regarding likely future earnings; and as GE’s Jeff Immelt learned, it is beneficial to be able to provide reasonably accurate forecasts.

 

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